Posts about Case Studies

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  1.    How will the cultural events of 2024 define your 2025?
    Diversity & Inclusion

    How will the cultural events of 2024 define your 2025?

    2024 has been a whirlwind year of changes and challenges. WFA strategic partners, Creative Equals, share four key cultural…

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  2.    Reflections on 2024: Inclusion, Innovation, and the Future of Marketing
    Diversity & InclusionCreativityBrand purpose

    Reflections on 2024: Inclusion, Innovation, and the Future of Marketing

    In this 60-minute session in partnership with Creative Equals we look back on an eventful year for brands and what it means for…

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  3.    Setting targets on DEI in production can be a challenge for half of major multinationals

    Setting targets on DEI in production can be a challenge for half of major multinationals

    New WFA research shows that measurement, targets and identifying diverse suppliers are key barriers to implementing Diversity,…

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  4.    Case study | Vanish (Reckitt): Me, My Autism and I
    Diversity & Inclusion

    Case study | Vanish (Reckitt): Me, My Autism and I

    This case study was originally published in the WFA DEI in Content Production guide (June…

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  5.    Case study | Unilever: Inclusive Set Commitment & Inclusive Production Toolkit
    Diversity & Inclusion

    Case study | Unilever: Inclusive Set Commitment & Inclusive Production Toolkit

    This case study was originally published in the WFA DEI in Content Production guide (June…

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  6.    Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production
    Diversity & Inclusion

    Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production

    This case study was originally published in the WFA DEI in Content Production guide (June…

    Read more about "Case study | Reckitt: Cultivating Safety & Belonging on Set – Talent Charter & Survey for Production"
  7.    Case study | Dove (Unilever): 20 years on – Dove and the future of Real Beauty
    Diversity & Inclusion

    Case study | Dove (Unilever): 20 years on – Dove and the future of Real Beauty

    This case study was originally published in the WFA DEI in Content Production guide (June…

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  8.    Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life
    Diversity & Inclusion

    Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life

    This case study was originally published in the WFA DEI in Content Production guide (June…

    Read more about "Case study | Nexium (Brand Advance Group for Haleon): Enjoy the special moments in life"
  9.    Case study | Smirnoff (Diageo): We Do We
    Diversity & Inclusion

    Case study | Smirnoff (Diageo): We Do We

    This case study was originally published in the WFA DEI in Content Production guide (June…

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  10.    Making the numbers count
    Diversity & Inclusion

    Making the numbers count

    Talent is the lifeblood of marketing. Brands need to meet their needs for a better lived experience if they want to attract and…

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  11.    Putting wages on an equal footing
    Diversity & Inclusion

    Putting wages on an equal footing

    Knowing that you are paid fairly is a critical part of the inclusion equation, says Michele Prota, Global Chief Talent Officer at…

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  12.    Media Forum Meeting Overview (20th October 2022)
    Marketing technologyMarketing technologyOrganisation & structureConsumer insightData-driven marketingMarketing effectivenessMarketing technology

    Media Forum Meeting Overview (20th October 2022)

    Meeting overview and presentations from WFA’s Media Forum on the 20th October 2022

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